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Client

Imascono

Type of video

Explanatory

Objectives

Telef³nica looked for to realise a video that served to also promote app but as explanatory support of the operation of the same.

Objectives of the client

Promotional video for the launching of app €œYour Story in the Kitchen€, developed by Imascono in collaboration with Telef³nica, Ferr¡n Adri¡ and Disney. 

Audio-visual proposal

A promotional video for one app must consider very to whom it goes and what functionalities of the same we want to emphasize. In this case, one is a thought application to promote the kitchen in family, of a creative and funny form. A virtual kitchen in which you can interact with characters of Disney, Marvel, Star Wars or Pixar, experiences of increased reality and other games and activities.

In order to present app of an attractive form, at the same time as one is to its content and operation, we have including real images of video in which it is seen the objective public using the application €“ in this case a family with children -, combined with animations and computer graphics.

A suitable music and a voice in off explanatory help to understand the message and make more attractive the product.

Related projects
Our methodology, how we worked.

We are not an audio-visual producer to the use, we were in charge of all the development of the audio-visual project.

Script

We look for the idea and we wrote up the text.

Storyboard

We design history and the characters.

Running

We record with our super equipment.

Animation

We give life him to the drawings.

Post-production

Music, effects€¦ The perfect finished one!

You need something that differentiates to you from the rest?

It dates to know with a corporative video, an animated video or animated computer graphics.

It requests a dose of ideas, we can do something great together.