Objectives of the client
Promotional video for the launching of app Your Story in the Kitchen, developed by Imascono in collaboration with Telef³nica, Ferr¡n Adri¡ and Disney.
A promotional video for one app must consider very to whom it goes and what functionalities of the same we want to emphasize. In this case, one is a thought application to promote the kitchen in family, of a creative and funny form. A virtual kitchen in which you can interact with characters of Disney, Marvel, Star Wars or Pixar, experiences of increased reality and other games and activities.
In order to present app of an attractive form, at the same time as one is to its content and operation, we have including real images of video in which it is seen the objective public using the application in this case a family with children -, combined with animations and computer graphics.
A suitable music and a voice in off explanatory help to understand the message and make more attractive the product.