Objectives of the client
Video of animation the secret of the retail store realised for Made in Saragossa within a putting campaign in value of the retail store of district.
Made in Saragossa is a created brand to promote you take care of it and its creators, craftsmen and retailers. With this one video they looked for to transmit in a video the idea that the retail store needs the citizens of the districts to survive, and that enters all we generated wealth and life in the districts of our cities.
For the creation of this video, we wrote up a script with a narrative structure in the style of stories of Christmas with a noticeable emotional character that catches the interest of the spectator from the first moment. An animation video where the original drawings created by the illustrator Paula Marco summon up life through movement, music and the post-production, of light and effects that finish completing the emotional atmosphere that requires the story.
Video created for a promotional campaign characterized by the mystery and the expectation and where the video is the main tool of all the campaign of marketing.