Objectives of the client
The international company of software Berger Levrault needed to pass on of agile form all the solutions of its services and the social groups to whom they affect in a corporative video, to be able to pierce in the society and to as much secure the attention of the private enterprise as of the public administrations.
In the producer we chose to develop to a corporative video type computer graphics in whom the different sequences were showing to services + sectors.
For the development of the video computer graphics we realised the following steps:
- Definition of all the texts and #hashtag that took care of the different services/sectors that the company wanted to show
- Animation of texts and the different screens from color and transitions with the aim of catching the attention
- Election of the different real images that they represented the different sectors
- Search and selection of a music that caught the attention of the user
- Edition, assembly and accomplishment of the corporative video with the final computer graphics
The result, a corporative video type computer graphics in whom the company sees reflected all oriented services its objective public.
A centered agile video in securing the diffusion of an enterprise message of global form.
What advantages have the corporative videos computer graphics?
The computer graphics with animated graphics and mixed as well with real images present the information of a product or service of very clear and direct form to the sector to which we went.
They are versatile since its composition and elements can very be varied and easily customized.
The video strategy marketing has to concentrate, always, in its real objective and not in looking for only number of visualizations. The video marketing as much persecutes the action and diffusion of the video from the company origin as from his target.