Objectives of the client
Independent brewers Amber put themselves in touch with DOSE VIDEOMARKETING to satisfy a new necessity in the company: to create a promotional video, type spot TV, on the mega truck that will promote logistic of Amber having caught the attention of those users who see the truck while he circulates around the highways of Spain.
- Real images of running
- Images of static photography
- Explanatory text graphisms
- Election of suitable music more
As audio-visual producer and customary to the development of advertising spots, we thought that the best form to show the qualities of the super truck and simultaneously to generate sense of expectancy, was to produce a video putting in real images of running of the truck, circulating from the factory to anyone of the highways by which soon it will pass habitually, and real images parked in the factory next to interesting cans and other takings.
Music had to accompany which we were seeing, so we chose a forceful and full rock of force that would support the strength of the truck.
And finally we created graphisms with explanatory texts on the qualities of the truck: capacity, logistic and environment, put in between video in movement and static images well.
The result? an attractive, forceful and full video advertising of force to catch the attention of the potential client.